Staff Spotlight – Monica, Senior Analyst

In our Staff Spotlight serieswe get up-close and personal with the members of the Listen + Learn Research team to find out who they are and what their job roles involve.

Where are you from and where are you based?

I was born in Portugal but my parents moved to Geneva when I was 4 years old. 

I have since been immersed in multiculturalism in cosmopolitan Geneva. It has 189 foreign nationalities present in the canton. 

And since there are four national languages in Switzerland (German, Italian, French and Romansh), I learnt both Italian, French and German at school.

For the last 4 years, I have been living in the central region of Portugal where I am raising my 7-year-old daughter. So you can say that I’ve returned to my roots!

How long have you been with Listen and Learn Research and what do you do here?

I’ve been part of the team since December 2017. I started as a Text Analyst whose main function is to read and analyse content from social networks. For me, this was an exciting challenge, as it means listening to what is going on and understanding what makes people tick.

What’s the most challenging thing about being a Senior Analyst?

Being a Senior Analyst requires attention to detail and objectivity. The biggest challenge for me has been to keep a neutral mind when reading and observing a social network thread.  When in doubt, I am always supported by the Research Manager in charge of the project from whom I can get insight.

What do you most enjoy about your job?

I really like the diversity of the projects, because it touches many different areas and I am always learning new things. That satisfies my curious mind a lot! I also like the start of each new project where we connect with the project manager to receive the guidelines … It’s a magical moment for me, because I feel that excitement of being in front of a raw material from which we have to extract the essence.

But above all, I appreciate the team I work in. I had never worked in a remote environment before Listen + Learn and I am convinced that the main reason why this experience is so positive for me is because of the team. It makes me feel happy and grateful.

What is your secret to making progress each day?

Do a kind of reset every day 🙂 and live in the moment … which may sound cliché. But it’s frankly the state I’ve decided to put myself in since I’ve realised that it doesn’t make sense otherwise! Life teaches us all the lessons, it’s up to us to learn them!

Can you share a funny expression/proverb in your language?

The funniest words and phrases I know are the ones I make up with my 7 year old daughter – we love puns and our everyday life is like a musical: we often communicate by singing improvisation or by covering songs that are played on the radio with our own words! 

Best fun facts about you?

I’ve moved 19 times. I played basketball as a teenager and I’m still pretty good at shooting. I like to listen to heavy metal. I had a Marky Mark topless poster on my wall when I was 11. The handles on my kitchen cabinets are untidy and colourful. I’m kitschy in my tastes.

What is something people don’t know about you?

I had a motorbike accident when I was 20 and I can say that it literally changed my life!  What people don’t know about me is exactly what I don’t know about people: all the battles that have been fought to get to this point.

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