50 shades of green: consumer climate action

With the climate crisis, most consumers recognise the need but don’t know how to act.

As a result, the way we’re trying to create action about climate change isn’t working. The rate of change is too slow.

We need the mainstream to care, and it will be up to brands to take the lead.

We turned to social to investigate what makes people change their behaviour to become more sustainable.

In this webinar, we show you what works – and why. See how to lead in climate change, in a way that people will follow.

Watch the presentation live on-demand here.

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